Wise

Education is the only chance to fight foolishness. Get wise and love art. Here is a selection of great videos and articles about how the modern art market truly works.

Defining Value in Today’s Contemporary Art Market: Candace Worth

Candace Worth’s talk at the TEDxChelsea conference, held June 1, 2012 at the School of Visual Arts. The conference theme was “The true value of art is seldom what someone is willing to pay for it.” Candace Worth founded Worth Art Advisory in 2001 to bridge the gap between contemporary art collectors and the increasinglyContinue reading “Defining Value in Today’s Contemporary Art Market: Candace Worth”

Become an Art Market Insider – How the Art Industry Really Works – Magnus Resch

Become an art market insider – Magnus Resch explains how the art industry really works, why it is in poor shape and how tech can disrupt it. Magnus Resch – Founder, Magnus Art App presents his view of the modern art world and why it is only made for rich, white, men and the gameContinue reading “Become an Art Market Insider – How the Art Industry Really Works – Magnus Resch”


The art world’s number one problem is the lack of transparency. Now that has changed with MAGNUS – Shazam!

Download the app and start to discover the art around you and how the art world works in secret.

Help breakdown this closed world and make more universal.

It’s like Shazam.
Just take a photo!

This is Shazam for the art world. Just take a photo and the app will tell you everything you need to know.

“The art world is an all-volunteer army, and we all come here naked.”

Jerry Saltz